You will be redirected back to your article in seconds

U.K.’s Just takes Optical approach

Move follows company's recent shift into kids TV prod.

LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years.

Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties.

Push into programming through new subsid Just Entertainment is led by the $8 million, 26-episode half-hour “Butt-Ugly Martians,” which will debut on the ITV network in the U.K., likely in time for Christmas.

Computer-animated series is a co-production with L.A.-based Mike Young Prods.; Just is providing $6 million of the budget.

Just chief exec Wilf Shorrocks said both Warner and Fox Kids have expressed interest in the show, geared to a 4- to 11-year-old demographic.

More TV

  • Seth MacFarlane attends the Fox Networks

    Seth MacFarlane Says He's 'Embarrassed' to Work for Fox

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • Why "Nathan for You" Deserves Emmy

    Why 'Nathan for You,' the Scamming Show That Defined 2018, Deserves an Emmy (Column)

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • fox-ads-unbreakables

    Fox's Newest Dramas Will Run During Commercial Breaks (EXCLUSIVE)

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • Annecy: ‘Funan,’ ‘Bloeistraat 11,’ ‘Dam Keeper,’

    Annecy: ‘Funan,’ ‘Bloeistraat 11,’ ‘Dam Keeper’ Triumph at Buoyant Festival

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • Mariska Hargitay58th Monte Carlo Television Festival,

    'Law & Order: SVU' Star Mariska Hargitay Praises MeToo Movement in Monte Carlo TV Festival Speech

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • Maura Tierney as Helen and Dominic

    'The Affair' Boss On A 'Fresh Start' For Season 4

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

  • Love Is

    TV Review: 'Love Is....'

    LONDON — The U.K.’s Just Group has acquired animation house Optical Image for £1.5 million ($2.2 million). Another $2 million may be paid contingent on Optical’s performance over the next two years. Move is in line with Just’s recent shift into kids TV production. Company’s core interests have been licensing, publishing and merchandising children’s properties. […]

More From Our Brands

Access exclusive content