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Prometheus finds gold in ‘Hollywood’

Prod'n co.'s 'Backstory' a success story

Prometheus Entertainment has found real success by focusing on its own backyard: Hollywood.

The production company, part of Fox TV Studios’ FoxStar division, has received an additional 13-episode order for AMC’s “Backstory”; and the History Channel has added another order for Prometheus’ upcoming four-part special “History Vs. Hollywood,” which preems next month. The company is a major contributor to A&E’s “Biography” series,

“Backstory,” a weekly half-hour that debuted successfully as a series for AMC in August, tells the stories behind history’s major films, says Prometheus head Kevin Burns.

“They’re not ‘making-ofs,’ they’re the really human stories that happened during the making of these movies,” Burns said.

Network ramping up

Series is one of five original, signature skeins AMC will have on the air come January. The cable network, known for its uncut screenings of classic films, has been ramping up its original programming in recent years.

“When you do it right, original series are extremely helpful to define in the minds of the consumers who we are,” said Marc Juris, AMC’s senior VP of original programming/packaging/production and general manager.

“It does help move the needle in terms of brand recognition and value and helps create destination viewing,” Juris added.

“Backstory’s” new order is in addition to the original 15 that had been ordered.

The series currently preems each weekly episode on Saturdays, but it will be moved to Mondays at 10 p.m. in January.

All Fox films

Thus far, all films featured in both series have been Fox films, however Prometheus is negotiating with other studios to include their films in the series.

The History Channel’s initial run of “History Vs. Hollywood” is skedded for Jan. 22-25, and includes dissections of “M*A*S*H,” “Butch Cassidy and the Sundance Kid,” “Patton” and “The French Connection.”

The History Channel’s programming VP Susan Werbe said that each segment of the special will talk about how the movie featured got made, how it had a role in the times during which it debuted and how the movie treated actual historical events.

Discussions with historians and the people involved with the film will be intercut with classic clips from the films.

“We believe this could be a franchise show for us,” she added.

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