You will be redirected back to your article in seconds

Lifetime taps McFarland VP

Exec named veep of affiliate advertising sales, distrib'n

David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday.

Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic planning for the company’s distribution efforts.

“David’s tremendous experience will be incredibly valuable as he partners with our cable operators to enhance their local ad sales efforts, create more co-branding opportunities and provide strategic support on our award-winning public affairs campaigns,” said exec VP of distribution and business development Louise Henry Bryson, to whom McFarland will report.

McFarland moves to Lifetime from Fox Family Channels, where he was VP of affiliate advertising sales. Before that he served as director of affiliate advertising sales at Comedy Central and as a regional sales manager at Cox Communications.

More Biz

  • George Ezra plays to a huge

    Ticketmaster Accused of Colluding With Scalpers

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • Ashley Judd Harvey Weinstein

    Judge Allows Ashley Judd to Pursue Weinstein Blacklisting Suit

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • DAVE BARRETT OBIT

    CBS News Radio Reporter Dave Barrett Dies at 63

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • Donald Trump

    Trump Powers Boom Time for Book Publishers

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • tencent logo

    Tencent Music IPO to Be Halved (Report)

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • US Capitol

    Senate Passes Music Modernization Act

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

  • Nas, Pusha T, Vic Mensa to

    Nas, Pusha T, Vic Mensa to Perform at Inaugural Red Bull Music Festival Chicago

    David McFarland has been named to the newly created position of VP, affiliate advertising sales and distribution marketing at Lifetime Entertainment Services, the company announced Monday. Based in the company’s Los Angeles office, McFarland will oversee affiliate advertising sales and distribution marketing for Lifetime Television and Lifetime Movie Network. He’ll also be involved in strategic […]

More From Our Brands

Access exclusive content