Endeavor to rep Web startup ThinkBox Inc.

Site will carry Harveytoons in exchange for equity stake

Endeavor has inked to represent ThinkBox Inc., an educational Internet startup that distribs entertainment programming to families and children online.

The Hollywood-based site is readying to bow a series of educational entertainment shows and games online at ThinkBox.com in September through a subsid it calls Kindle Park.

Company has already inked a content distribution deal with Harvey Entertainment, which gives ThinkBox access to Harvey’s cast of classic characters, including Casper the Friendly Ghost, Richie Rich, Wendy the Witch, Baby Huey and Bunny.

Site will incorporate highlights from Harvey’s extensive library of Harveytoons cartoons, print publications that include classic comic books and interactive content rights. Harvey will be taking an undisclosed equity position in ThinkBox.

Dan March, director of new media for Harvey and Brian Napack, CEO of ThinkBox, negotiated the deal. ThinkBox also has distribution deals with publishers Golden Books and Harper Collins.

“Endeavor will help us plug into the Hollywood talent community,” Napack said. “Our goal is to bring the best content we can get to our site because what we’re trying to do is use that to attract an audience and make the site as compelling as possible.”

Lon Rosen, the partner at Endeavor that facilitated the deal said, “We are in a time when both the impact of the entertainment industry and the Internet on children and families is under increasing scrutiny. This deal allows us to give the creative community the opportunity to participate in the development of experiences that will have a positive, lasting effect on the lives of the audience.”

Hollywood-based company was founded in 1998, by Napack, former veep of Disney Educational Publishing. ThinkBox’s chief creative officer Bruce Cranston was head of television animation development for both Disney and Dream Works.

“We are as excited about this deal as we have been of any that we have done in the new-media space,” said Endeavor partner Ari Emanuel.

Other Endeavor-repped Internet clients include Excite, B.I.G., KPE and Dreamtime.com.

More Biz

  • Jussie Smollett Good Morning America

    Jussie Smollett Angrily Denies Complicity in Attack

    Attorneys for “Empire” actor Jussie Smollett issued a statement Saturday denying that he orchestrated his Jan. 29 assault, and saying he is “angered” and “devastated” by recent developments in the case. Chicago police want to interview Smollett, after learning new evidence from two Nigerian brothers who were released on Friday night. Local media outlets have [...]

  • Walt Disney Archives Founder Dave Smith

    Walt Disney Archives Founder Dave Smith Dies at 78

    Walt Disney Archives founder Dave Smith, the historian who spent 40 years cataloging and preserving the company’s legacy of entertainment and innovation, died Friday in Burbank, Calif. He was 78. Smith served as Disney’s chief archivist from 1970 to 2010. He was named a Disney Legend in 2007 and served as a consultant to the [...]

  • Colin Kaepernick Kneel

    Colin Kaepernick, Eric Reid Reach Settlement With NFL

    Colin Kaepernick and Eric Reid, two football players who alleged the National Football League colluded to oust them from the game after they started kneeling in protest of racial inequality during the playing of the national anthem, have reached a settlement in the matter, according to a statement from the sports organization and lawyers representing [...]

  • R. Kelly

    R. Kelly Could Be in ‘Big Trouble’ Over Alleged New Sex Tape, Attorney Says

    Strong allegations of sexual misconduct have followed R. Kelly for 25 years, but the singer has always managed to slip free. Yet reports that a videotape of him sexually assaulting an underage girl, combined with the outcry surrounding the Lifetime documentary “Surviving R. Kelly,” means that public sentiment, at the very least, is definitely not [...]

  • Christian Bale as Dick Cheney in

    New Media Residuals and Feature Films Contribute to Spike in Writers' Pay

    The outlook for members of the Writers Guild of America has brightened — even amid pervasive uncertainty in the entertainment industry. According to the most recent report to WGA West members, earnings surged 2.8% to $1.41 billion in 2017, thanks mostly to gains in feature films and new-media residuals. Total covered earnings for WGA West [...]

  • Joe Dante Gremlins

    Hollywood Execs Seek Licensing Deals at the New York Toy Fair

    On Feb. 16 more than 30,000 studio executives, buyers and toy company reps will gather in Manhattan for the annual Toy Fair New York, all vying for market share and trying to snag the latest hot trend in a fast-changing industry. Those working the film side of the business will focus much of their attention [...]

  • Lady Gaga Bradley Cooper A Star

    Universal Music Group Fuels 11.3% Rise in Vivendi's 2018 Revenues

    Vivendi’s revenues were up 11.3% to €13.93 billion ($15.7 billion) in 2018, powered by Universal Music Group, which delivered such hits as the “A Star Is Born” soundtrack and Drake’s new album. UMG’s revenues climbed by 10% to €6 billion ($6.8 billion) compared to 2017. On top of the “A Star Is Born” soundtrack, the [...]

More From Our Brands

Access exclusive content