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Blue, Yardum start Perception PR

Duo oversaw People's Choice awards

Lauri Blue and Lea Yardum have ankled biz praisery Weissman/Delson Communications to set up their own shop, Perception Public Relations.

Perception clients include radio personality Bradley Wright, actress Christina Moore (“Hyperion Bay”), Wine X Magazine, producer Allen Katz and writer David Titcher.

While at Weissman/Delson, Blue and Yardum oversaw the 25th annual People’s Choice Awards, the A.C.E. Eddie Awards and individual talents Clarence Gilyard (“Walker, Texas Ranger”), Richard Biggs (“Any Day Now”) and Tyler Christopher (“General Hospital”).

Previously, Blue had stints at the Lee Solters Co. and in radio. Yardum has worked at the Jones Entertainment Group.

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