You will be redirected back to your article in seconds

China webs toon up WB superheroes

'Superman,' 'Batman' moving into House

HOLLYWOOD — Three regional Chinese TV networks — Shanghai, Sichuan and Guang Dong — have inked a licensing deal to broadcast the Warner Bros. animated series “Superman” and “Batman” under the “House of Toons” programming banner.

The pact with the Chinese networks was unveiled by Warner Bros. Intl. TV president Jeffrey Schlesinger Thursday during the Sichuan Television Festival.

Each episode of “House” will consist of a specially created animated opening, segments from Looney Tunes cartoons and an episode of either “Batman” or “Superman.” The plan is to broadcast the hour on Friday and Saturday at 5 p.m.

No financial terms were disclosed, but typically barter rather than cash is involved in such deals in China.

Mapping out China

“This is another indication of Warner Bros.’ ongoing commitment to bring high-quality television to viewers in China,” Schlesinger said. “This is especially significant because it involves classic characters with universal appeal that are enjoyed by the whole family.”

WBIT also enjoys an ongoing relationship with China Central TV, on which the national broadcaster airs Looney Tunes.

More TV

  • WGA Agents Contract Tug of War

    Showrunners, Screenwriters Back WGA in Agency Battle, Sides to Meet Again Tuesday

    More than 750 showrunners and screenwriters have backed the WGA’s battle against talent agencies taking packaging fees and other changes to the rules governing the business relationship between agents and writers. The letter of support issued Saturday is significant because of the immense clout showrunners and prominent screenwriters possess in Hollywood. Several showrunners had recently [...]

  • Series Mania: De Mensen, Reel One

    Series Mania: First Details on Co-Pro Pitching Project 'Capturing Big Mouth' (EXCLUSIVE)

    LILLE, France — Belgian production company De Mensen, which has just been acquired by France’s Newen, has teamed with Reel One Entertainment on a new cross-continental thriller series, “Capturing Big Mouth. The series will be pitched Monday at this year’s Series Mania Forum Co-pro Pitching section. It chronicles the unlikely rise and eventual fall of [...]

  • Daily Show Viacom

    Viacom, DirecTV Make Progress in Contract Talks, No Blackout After Deadline Passes

    UPDATED: Viacom and DirecTV executives went down to the wire Friday on a combative contract renewal negotiation with high stakes for both sides. The companies stayed in talks past the midnight Eastern contract expiration and the channels stayed up on AT&T’s platforms. Sources indicated early Saturday that the threat of a blackout had been averted. [...]

  • ABBY'S -- "Pilot" Episode 101 --

    TV Review: 'Abby's' Starring Natalie Morales

    “Abby’s,” NBC’s new comedy about a cranky bartender (Natalie Morales) and her inner circle of regulars, is aware of the inevitable “Cheers” comparisons. Created by “New Girl” writer Josh Malmuth and executive produced by uber-producer (and unabashed “Cheers” superfan) Mike Schur, “Abby’s” therefore makes a few key choices in order to differentiate itself as its [...]

  • Ryan Murphy Walk of Fame

    TV News Roundup: Netflix Sets Premiere Date for Ryan Murphy's 'The Politician'

    In today’s roundup, Netflix announces the premiere date for Ryan Murphy’s “The Politician” series, and Kristin Cavallari will host “Paradise Hotel” on Fox.  DATES Reality star Kristin Cavallari will host Fox’s reboot of “Paradise Hotel,” an unscripted dating show in which a group of singles will check into a tropical resort and compete to check [...]

More From Our Brands

Access exclusive content