Bill Bentley has been named senior vice president of media relations for Warner Bros. Records, where he will oversee all aspects of the department, along with his East Coast counterpart, Karen Moss.

Since 1995, Bentley has been vice president/director of media relations for Warners-owned Reprise Records, where he has worked with such artists as Elvis Costello, Lou Reed and Wilco.

“(Bentley’s) enthusiasm and commitment to music and his close relationships with a wide range of artists have earned him a reputation for caring that is both rare and invaluable,” said Warner Bros. Records chairman and CEO Russ Thyret.

A native of Houston, Bentley was music editor for the L.A. Weekly from 1980 to ’82 before entering concert promotion for two years. He then joined Slash Records as national publicist before joining Warners/Reprise and rising to senior publicist before his promotion in 1995.

Bentley recently produced “More Oar: A Tribute to the Skip Spence Album,” which featured performances by Beck, Tom Waits and Robert Plant, among others. He was also co-producer of the two albums of performances taken from “The Late Show With David Letterman” and producer of a tribute album to Texas legend Roky Erickson of the 13th Floor Elevators.