Producer Jerry Bruckheimer was feted at the Beverly Hilton Monday night for his contributions to the development of the homevideo business over the past two decades.
Headlining the annual Video Hall of Fame dinner hosted by Daily Variety sister publication Video Business, Bruckheimer was tapped for his role in achieving several important video milestones. In 1983, “Flashdance” became the first major studio release successfully marketed for sale on video, rather than just rental (“Beverly Hills Cop” followed soon after).
In 1986, “Top Gun” became the first major vid release to feature a consumer products tie-in, with Pepsi, and included the first commercial ad produced specifically for a vid release.
Joining Bruckheimer in the honors were David Mount, CEO of WEA, the music and video distribution arm of Warner, and Tim Shannahan, head of Video Products Distributors, a vid wholesaler.
Mount is a longtime veteran of the movie and music industries, including a stint as head of Live Entertainment, predecessor of Artisan. Shannahan was cited for boosting VPD from a small vid wholesaler into a major national vendor of video and DVD.
Bruckheimer was introduced by Disney studio chief Richard Cook, who noted that Bruckheimer films have rung up $11 billion in worldwide coin across all formats.
“I come from a marketing background, so I’ve always been interested in how my films are marketed,” Bruckheimer said.
The dinner drew 600 attendees and raised $250,000 for charity in its first year in Hollywood after a long engagement in New York, according to Video Business publisher Rose Einstein.
Proceeds will go to Variety — the Children’s Charity (unaffiliated with Daily Variety), the Samara Jan Turkel Foundation and Fast Forward to End Hunger, a vid offshoot of the End Hunger Network fronted by actor Jeff Bridges.