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New Line Int’l ups Hoxie to veepee

Exec to oversee publicity campaigns

New Line Intl. has upped Jennifer Hoxie to VP of international publicity.

In her new position, Hoxie will orchestrate publicity campaigns for all New Line Intl. releases. She reports to Rolf Mittweg, prexy of New Line Intl. and co-chair of worldwide marketing.

Hoxie was most recently director of international publicity for New Line Intl.

Since joining the company in 1994, Hoxie has guided record-breaking openings in a number of foreign territories, including “The Wedding Singer” in Australia and the U.K. and “Rush Hour” in the U.K., France, Australia and Asia.

Hoxie has helped launch such films as “Lost in Space,” “Pleasantville,” “Blade” and “Mortal Kombat.” She also worked on New Line’s 1995 Academy Awards campaign.

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