Landmark, Thyssen team for business ride

Europe co-venture to develop entertainment properties

U.S. theme park ride maker Landmark Entertainment and Germany’s Thyssen Krupp Real Estate Group have joined forces in a new venture, Landmark Europe.

The company, which also includes German entrepreneur Wilfried Hampe, plans to develop location-based entertainment properties, including theme parks, family entertainment centers and retail outlets throughout Europe.

As part of the plan, Landmark and its financial partner, Saudi Arabian Prince Al Waleed’s Kingdom Holding Co., will establish a base of operations in Munich, Germany.

The joint venture was announced Tuesday at London’s Business Design Center, in conjunction with the Technology in Leisure Entertainment (TILE) theme park convention, which runs May 11-13.

Thyssen Krupp is among the top five German industrial groups, with interest in more than 320 companies in Germany and the U.S. The conglom’s real estate division is headed by president and CEO Peter Lampe, who described Landmark as “a perfect match to our company” because of its “creative firepower, themed entertainment background and world-renowned reputation.”

Landmark chairman and founder Gary Goddard added, “We have searched for some time to find a European partner that can balance our creativity with the real world of construction and financing. Thyssen is that company.”

Since its formation in 1980, Landmark has designed such popular theme-park attractions as Universal Studios’ “Jurassic Park: The Ride” and Las Vegas’ “Star Trek: The Experience,” among others.