NEW YORK — TV Guide Entertainment Group has named Lucy Hood to the newly created position of senior VP and general manager of TV Guide Sneak Prevue, a cable channel that provides pay-per-view movie info.
Hood, a 10-year News Corp. vet, will oversee Sneak Prevue’s expansion into entertainment programming. Most recently, Hood served as senior VP of entertainment publishing at HarperCollins.
The revamped Sneak Prevue will feature original programming in addition to its localized PPV promos and listings info. The web said that on-air personalities will present a locally customized mix of film, event and information about the cable system’s digital entertainment channels.
Sneak Prevue, which has 34 million subscribers, will unveil its new incarnation by February.
TV Guide is a publicly traded company controlled by Rupert Murdoch’s News Corp. and John Malone’s Liberty Media. Sneak Prevue is a spinoff of the TV Guide Channel.