Consultant Magid taps Yarin

Exec to advise on branding, talent, promotion, sales

Media research firm Frank Magid Associates has tapped Rob Yarin, former exec producer of CNBC’s “Hardball With Chris Matthews,” as senior consultant.

Under his new banner, Yarin will advise the company’s syndication and network television, cable and new-media clients on branding strategies, talent development, talent search, promotion and sales. Besides “Hardball,” Yarin had previously held producer duties at WBIS+ and “Extra.”

“Rob was instrumental in transforming ‘Hardball with Chris Matthew’s’ into one of cable’s most significant primetime shows,” said Dave Smith, president of the entertainment and new media division at the firm. “I am pleased to be associated with Rob, a seasoned professional who can bring expertise and insight to our clients.”

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