Vogler turns in his Mouse pad for Nick

Tech vet returns to head up Web site

Interactive media pioneer David Vogler, who led the development and launch of Nickelodeon Online in 1995, is leaving Disney Online to return to the online division of his Nick alma mater, serving in the newly created role of vice president, creative.

In his new role, Vogler will oversee the design, creative direction and content development for Nickelodeon’s online presence including Nick.com, NickJr.com, Nick-at-Nite.com, Teachers.nick.com and the Nickelodeon and Nick at Nite areas on America Online.

Vogler will provide overall creative direction for the navigation, design and content development of all Nickelodeon Online initiatives.

“He’s an out-of-the-box thinker and a true pioneer in the creation of kids’ interactive content, and his return makes it clear that Nickelodeon is the premier online home for creators for kids,” said Kris Bagwell, senior vice president and general manager at Nickelodeon Media Works.

In addition, Vogler will provide strategic direction for the development of cross-media properties in Nick’s kids and classic TV arenas. He’ll also work closely with both on-air production and online staffs to create new convergence experiences combining online, on-air and print mediums.

Prior to his return to Nickelodeon Online, Vogler was the vice president of kids’ content for Disney Online, where he was in-volved in the creation of kids’ interactive programming.

In his earlier stint at Nick, Vogler was executive producer of Nickelodeon Online, where he launched and oversaw the creative development for Nickelodeon and Nick at Nite areas on America Online, as well as Nick at Nite’s launch on the World Wide Web.

Before joining the online group, Vogler worked as a designer for Nickelodeon’s consumer products division, where he was responsible for numerous kids’ products, including Gak.