AMSTERDAM — Scandinavian Broadcasting System moved to further pump up its European profile with the appointment of Herbert Kloiber, president of Germany’s TeleMunchen, to the SBS board of directors.
The company’s investors are largely American, but SBS, which has a growing string of channels across Europe, has been keen to give the group a more international, and certainly more European, profile. Kloiber joins the five other Europeans, three Americans and one Australian currently on the board.
Kloiber built TMG into a major European production, distribution and broadcast outfit, with ownership of German TV channels RTL2 and TM3, as well as theatrical and video interests. It controls the rights for the second-largest television and film library in Germany.
TMG also holds a minority stake in the consortium which launched TV2 Hungary, along with SBS and Hungarian company MTM Produktions. TV2 started up last October and has now become the commercial market leader in that territory.
Chairman and CEO of SBS Harry Evans Sloan told Daily Variety the sale of Disney’s 20% stake in SBS had allowed the group to add on additional European investors, but Sloan added the company would like to draw in even more shareholders from this side of the Atlantic.
SBS and TMG are both on the lookout to develop additional ventures in Central and Eastern Europe and the move to appoint Kloiber is being seen as a signal that further joint ventures may be in the offing.