Sony ups Furnare to VP of post for digital ad unit

Exec to handle post biz for Col/TriStar, DVD to film duties

Patricia Furnare has been upped to vice president of post-production services at Sony’s worldwide product fulfillment group in the Digital Studios division.

In the post, Furnare will be responsible for post-production of Columbia and TriStar motion picture product for all ancillary markets, including feature film mastering, editing and quality control procedures. She also will work closely with Sony’s High Definition Center and DVD authoring center to transfer traditional 35mm films into digital formats.

Furnare joined Sony in 1992 as manager of syndication post-production for Col TriStar Television distribution. In 1994, she was promoted to director of post services for the worldwide product fulfillment group, where in 1996 she rose to the rank of exec director.

Prior positions include production exec at Atlantic Entertainment Group and production associate at Hanna Barbera, Dave Bell Associates and MTM Prods.