Rivera likely to reup at NBC

NEW YORK — Geraldo Rivera today is expected to announce plans to stay at NBC in a new multiyear deal. Rivera, host of CNBC’s “Rivera Live,” last week had accepted an offer from News Corp. to anchor news and primetime shows for Fox News Channel and specials for Fox Broadcasting. But contractually he was obligated to allow NBC to match the Fox offer by Dec. 31, when his current pact expires.

Unclear is what will constitute that “match,” although NBC is said to have “substantially improved” an earlier proposal. Rivera’s known to have pined for broader exposure on the broadcast network, only to be rebuffed by NBC News prexy Andy Lack. But NBC president Bob Wright, eager to retain CNBC’s top-rated show, was keen to give in to demands, which could include a presence on “Dateline” or “Today.” His reps also had approached CBS several weeks ago about a similar all-around news gig. Rivera is likely to continue hosting his Tribune Entertainment syndicated talkshow, taping in San Francisco this week. His agent, Jim Griffin, at William Morris Agency, declined to comment, as did NBC and Fox.

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