Buena Vista Television is moving forward with plans to produce a syndie talkshow fronted by Robert Urich.
“The Robert Urich Show” is described as a lighthearted mix of celebrity interviews and feature segs on “everyday people who have done extraordinary things.” Urich also will occasionally venture outside the studio for field pieces.
Buena Vista is considering offering the hourlong show as a midseason replacement or a fall 1998 entry, depending on how the project is received over the next few weeks by TV station buyers.
“The (syndie) marketplace is very complicated right now,” said Mort Marcus, president of Buena Vista TV. “Some station groups have midseason needs, some have openings in the fall (of 1998.) The launch date will depend on the needs of the major groups we go with.”
Marcus added that Buena Vista was not looking to bring another syndie talker into a crowded field, but Urich’s “charming” perf in the pilot for the chatshow changed his mind.
“60 Minutes” veteran Marley Klaus has signed on with the show as executive producer. Klaus most recently worked with Urich on the ABC reality show “Vital Signs,” also produced by Buena Vista.
Urich is one of the small screen’s hardest-working thesps. He’s starred in more than a dozen series over the past 25 years, notably the dramas “Vegas” and the comedy “Spenser: For Hire.”
Urich’s deal with Buena Vista was brokered by ICM’s Sylvia Gold and Steve Wohl.