Arista Records has tapped Matthew Walden its West Coast senior veep and given the Fox studio exec a mandate to increase the label’s ties to film and TV studios.
In the newly created post, Walden will also oversee the label’s day-to-day operation with an eye on signing key artists and pacting with other labels.
“The TV and film business is here in Los Angeles, so my job will be to give the label an identifiable (exec) with whom they can deal,” Walden told Daily Variety. “I want to expand our reach into the creative community by developing close relationships with producers and studios.”
He will also be responsible for the licensing of songs by Arista artists for use in film and TV programs.
Walden, who will report to Arista prexy Clive Davis on creative matters and label G.M./exec veep Roy Lott on business issues, will also work closely with Maureen Crowe, veep of A&R for soundtracks, to help land film music album pacts.
The nod renews Walden’s ties to label execs he worked with during the production of 20th’s “Waiting to Exhale” and the accompanying Arista soundtrack.
He was previously senior veep of Fox Music, the music arm of 20th Century Fox, a post he held for five years.
During that period, Walden was involved in the creation of “The Simpsons Sing the Blues” and “Romeo and Juliet” soundtracks.