RAI taps Capocasa managing director

ROME — Following the departure of Sacis chief Giampaolo Sodano last month, the international sales and distribution arm of Italo pubcaster RAI has appointed Antonio Capocasa as managing director to fulfill the former president’s function.

One of the last surviving vestiges of the era in which the country’s now-defunct Socialist party called the shots for the state broadcaster, Sodano resigned in May following four years in the position.

He was vocally opposed to the restructuring plans currently awaiting official approval, which call for Sacis to be downsized to focus mainly on selling RAI productions, and for the company to merge with RAI’s music, publishing and other sales divisions to form RAICOM.

An RAI fixture since the mid-1960s, Sodano also served in recent years as the pubcaster’s head of acquisitions, production and co-productions. He was replaced last year in the position by TV producer Sergio Silva as part of the new government’s administrative reshuffle.

Industry rumors have increasingly been circulating lately regarding a move by Sodano to leading commercial TV player Mediaset, possibly to run the group’s family flagship channel Canale 5.

Mediaset declined to comment. The current director of Canale 5, Giorgio Gori, recently moved to Italia 1, but continues to head both webs on an interim basis.

Given the uncertainty of Sacis’ future while restructuring plans continue to be fine-tuned, it appears that a full-fledged replacement for Sodano will not be appointed. Capocasa previously was head of RAI’s commercial development division.

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