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AMSTERDAM — Torsten Larsson, currently president and CEO of Svensk Filmindustri, has been appointed a senior vice president of Bonnier Media, the newly reorganized company formed by the 200-year-old Bonnier Group.

The 79-year-old film and exhibition company SF, was purchased by Bonnier in 1983. Larsson will oversee exhibition arm SF Bio, SF Film & TV and radio arm Mix Megapol, all three to become independent subsidiaries of Bonnier Media as of Jan. 1.

The Bonnier restructuring was aimed at capitalizing “on existing synergies” among consumer-oriented companies, Larsson told Daily Variety.

Under the new structure, Bonnier has also appointed new managers for all three subsidiaries, including Jan Edholm, formerly with Bonnier Lexicon, who will take over as new managing director of SF Film & TV.

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Larsson came to SF from Bonnier several years ago to take the place of former SF president and CEO Lennart Wiklund, who is now an executive vice president of Bonnier Media. Both Wiklund and Larsson have worked for Bonnier-owned companies for much of their careers.