TV LAND SUBS RISE

Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April.

The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster PrimeStar Partners, Jones Intercable, Intermedia Partners and Prime Cable.

Positioned as a Nick at Nite spinoff, TV Land boasts reruns of such classic network shows as “Mannix,” “St. Elsewhere,” “The Addams Family” and “The Sonny & Cher Comedy Hour” while bridging the programming with a lineup of oldtime ads that it calls “retromercials.”

The channel carries no conventional advertising as yet and offered cable systems five years of carriage free of licensing fees at launch.

It has marketed itself aggressively to cable consumers in the hope that they will bombard multiple system operators with demands that it be added to system lineups.

More Scene

  • LOS ANGELES, CA - JUNE 22:

    SZA Holds Nothing Back in Second Show Since Vocal Injury Scare

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • 'SORRY TO BOTHER YOU'

    Why 'Sorry to Bother You' Director Boots Riley Thinks His Satirical Comedy Is 'Realistic'

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • Tesse Restaurant Opens on L.A.'s Sunset

    Tesse Restaurant Takes on the Challenge of Making the Sunset Strip Hip Again

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • Tiffany Haddish

    MTV Movie and TV Awards: The 10 Standout Moments

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • Michael B. Jordan

    'Black Panther,' 'Stranger Things' Reign at 2018 MTV Movie and TV Awards (Full List)

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • Brandon Flynn, Timothy Granaderos, Alisha Boe,

    Alisha Boe Says Brock Turner Case Was Her 'Bible' for '13 Reasons Why' Season 2

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

  • Yara ShahidiMTV Movie & TV Awards,

    Yara Shahidi, Noah Schnapp, More Talk the Dangers of Social Media at MTV Awards

    Nick at Nite’s TV Land cablenet has boosted its subscriber base to 15 million, some 3 million more homes than the MTV Networks nostalgia channel had targeted for 1996 when it launched in April. The 15 million mark was reached after TV Land signed affiliation deals with Time Warner Inc., Continental Cablevision, Cox Communications, satcaster […]

More From Our Brands

Access exclusive content