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Peacock, Fox Getting Together

In another huge station group alliance, the NBC and Fox O&Os are teaming for a syndicated talk-show with KNBC sportscaster Fred Roggin.

A pilot for the one-hour daytime talker has been produced by Foxlab, presumably for fall 1996, but sources said a decision about which Peacock and Fox stations will carry the show in five top-10 markets has yet to be decided.

Fox currently is the second-largest station group in the country, while NBC ranks fourth. The two overlap in New York, Los Angeles, Chicago, Philadelphia and Washington, D.C.

It’s assumed the show would go to whichever station has the most needs in a particular market, although talkers generally perform better on network-owned stations than Fox outlets.

Combined, the two groups would give the Roggin show coverage in about one-third of the country. NBC and Fox also are involved in separate alliances with New World, but whether that group’s stations also would be involved in a Roggin show is not known.

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