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Jay Solidifies Lead, CBS Daytime Enhances Streak

NBC’s “Tonight Show with Jay Leno” took its 11th straight first-place finish in the fringe ratings for the week ending Nov. 5, according to Nielsen.

“The Tonight Show” posted a 4.8 rating and 15 share compared with a 3.7/12 for CBS’ “Late Show with David Letterman” and a 4.6/14 for ABC’s “Nightline.”

In demographics, “Tonight” beat “Late Show” 2.5 to 2.3 in adults 18-49 and 2.8 to 2.3 in adults 25-54. Compared with a year ago, “Tonight” is up 4% in homes from a 4.6/14; 4% in adults 18-49 from a 2.4; and 4% in adults 25-54 from a 2.7.

On the flip side, “Late Show” is down 30% in homes from a 5.3/17; 32% in adults 1849 from a 3.4; and 32% in adults 25-54 from a 3.4.

In the daytime race, CBS won the week for the 384th consecutive time and had its highest numbers since January in households and women 18-49 and 25-54. Overall, CBS posted a 5.6/21 compared to a 4.0/15 for ABC and a 3.1/12 for NBC.

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