SI unveils newsmag targeting teen market

Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation.

SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens.

The program, planned for the first quarter of 1994, will be sold on a straight barter basis, with the stations and syndicator each getting 3 1/2 minutes of advertising time.

The “24/Seven” project joins a growing list of prospective syndie shows — both newsmags and talkshows — trying to capture the post-baby boom generation.

In recent weeks, Viacom has unveiled a fall 1994 magazine strip called “Real Time,” MCA TV has come out with a weekly hour newsmag for next fall titled “Generation X,” while YM Magazine and Colossal Pictures have announced the prospective magazine “YM/TV.”

They join two other shows, Rysher Entertainment’s talkshow-on-wheels, “Wavelength,” which is undergoing a revamp to broaden its demographic appeal, and Columbia Pictures Television Distribution’s “Ricki!” Col is pitching the show, which premieres next month, as appealing to adults in the 18-49 category.

More TV

  • Streaming Subscribers Overtake Pay-TV Customers for

    Streaming Subscribers Overtake Pay-TV Customers for First Time in the U.K.

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • The Fast and the Furious

    TV News Roundup: Paramount Network Sets Paul Walker Documentary Premiere Date

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • Lauren Lexton, Helga Eike

    Authentic Entertainment CEO Lauren Lexton to Step Down, Former Development Head Helga Eike Returns as President

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • Elena Kampouris Sacred Lies Facebook Watch

    TV Review: 'Sacred Lies' on Facebook Watch

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • 2018 FIFA World Cup

    World Cup Final U.S. Ratings Fall From 2014

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • Tales From The Loop

    Amazon Orders Sci-Fi Series 'Tales From the Loop'

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

  • La Catedral del Mar - Diagonal

    Netflix Agrees With Atresmedia Preferential Access to Spanish TV Dramas

    Add another entrant to the growing list of newsmagazine projects aimed at the teenage and twentysomething generation. SI Communications, a producer and distributor of minority-based TVprogramming , is teaming with the distribution and barter company Network Ventures Inc. for an alliance that will result in “24/Seven,” a weekly magazine geared for minority teens. The program, […]

More From Our Brands

Access exclusive content