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CBS Revamps Ad Sales

Joseph Abruzzese, CBS’ new senior v.p., net sales, has revamped the web’s sales organization, combining sales of primetime, latenight and news with daytime to “simplify the buying and selling process.”

Primetime and latenight sales are fronted by v.p. Daniel Koby with John O’Sullivan, v.p. and director, primetime sales, and Kenneth Wachtel, v.p. and director, latenight sales. Robert Silberberg heads news, daytime and children’s sales, with help from John Brooks, v.p. and director of news sales, and Martin Daly as v.p. and director, daytime and kids’ sales. Harold Trencher leads sports marketing and sales with the addition of Michael Guariglia, v.p. and director, sports sales, and Michael Nowacki, v.p. and director, sports marketing.

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