Executive shuffle

DONALD BUCKLEY, Warner Bros.’ eastern ad-pub director since 1988, has been upped to v.p., east coast advertising and publicity for the studio. The former Grey Advertising account exec joined WB in 1980.

JOHN C. HEINRITZ has named v.p., international marketing and licensing, for Warner Bros, worldwide merchandising.

GABRIELLA STOLLENWERCK has been upped to national advertising and publicity director, Orion Classics.

LYNN WHITNEY has been promoted director of affiliate promotions, Fox Broadcasting Co. Formerly the associate director, she’s responsible for supervising local media marketing, advertising and promotions for Fox’ 136 affiliates. Fox also upped ANTONIA COFFMAAN to director of publicity.

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