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Bruckheimer soldiering on

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With his summer blockbuster "Con-Air" exploding at $97 million in domestic box office and two high-budget, star-studded productions --- "Armageddon" starring Bruce Willis and "Enemy of the State"…

Marketplace

  • TV

Star light, star bright

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Last season, the networks turned to established TV stars such as Michael J. Fox and Bill Cosby to cut through the clutter of 40 new shows. Despite mixed results, including the failure of Ted Danson's…

  • TV

Wacky tie-ins are the rage

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Ever since the advent of cross-promotional partnerships in 1989, networks have tried to outdo each other in their bids for viewer attention. Whether they are promoting an individual show, an entire…

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