Pummeled by an ad downturn that is only getting worse, Poland's TV stations are just beginning to feel the pinch in their production budgets -- and in outlays for program acquisitions.
Living in the shadow of a giant hasn't been easy, but with German companies in a state of flux, Austrian stations are becoming more attractive to program sellers.
Spanish broadcasters were bruised but not wiped out by a year-on-year 7% TV ad drop in 2001.
It was neither the best of times nor the worst of times for South Korea's three major broadcasters last year.
Italy's top broadcasters -- pubcaster RAI and Mediaset -- cut their program budgets in 2002 after the economic downturn hit both networks, and they will be very cautious at Mip this year.
The most noticeable effect of the economic downturn on Japanese broadcasters is tighter budgets for local shows.
Nordic players have been fussing about output deals and high pricetags on import fare for some time. No deals are on the renegotiation table, but tough times have given grumblers added ammo to hunt…
Funding is not a problem for Chinese television this year, with advertising bucking global downward trends. With a healthy 17% growth in 2000, the TV ad industry hit the $8 billion mark last year…
Gallic broadcasters will be watching where they spend their euros at Mip. With the exception of M6, the country's second private web, which managed to slightly up its ad coin in 2001, overall TV ad…
At Mip, Australia's network programmers will use increased bargaining power to campaign against rigid studio output deals that include second-rate programming.
The sudden bankruptcy of the Kirch Group coupled with a stubborn advertising downturn spells lower prices for Hollywood product in the formerly red-hot market.