Rob Maresca, exec veep of strategy and planning at Pittard Sullivan has ankled the branding giant to form Rocket Brand and Strategic Services in Santa Monica.
A fed-up Sen. John McCain (R-Ariz.) on Thursday derided broadcasters for continuing to sit on $70 billion of free digital spectrum, and predicted they soon will use their silver-lined lobbying clout…
Don't bury Pop.com or DreamWorks' future Internet endeavors just yet. The first day of the WorldCom U.S. Comedy Arts Festival Tech Summit featured DreamWorks co-topper Jeffrey Katzenberg giving a…
Geocast Network Systems, the Silicon Valley-based company that planned on using the leftover digital television broadcast spectrum, satellites and cable systems to transmit video and other data to…
Amidst bankruptcy rumors and sliding stock prices, e-tailing giant Amazon.com upped its bid in the online music biz by offering free songs in an effort to increase its flagging CD sales.
Warner Bros. Online and AmericanGreetings.com have inked a multi-million dollar deal in which the greeting card company will license select Warner Bros. characters for its online greeting cards that…
Storybay.com, which provides professional services to authors and screenwriters, has bowed LiteraryLibrary.com, a site where scribes can post unpublished works to be viewed by industry professionals.
Internet auction giant eBay.com confirmed Wednesday that it has started monitoring whether items for sale on its site -- including copies of music, movies, vidgames and other software titles -…
Hitting the jackpot in an especially tough marketplace, entertainment Netco Heavy.com has secured a $3 million round of financing led by venture fund BayStar Capital and has tapped David Pachter as…
Former BMG Entertainment chief exec Strauss Zelnick plans to join the board of online music streaming portal Echo Networks.
Hoping for a big break in the entertainment industry, Boston-based digital rights manager Digital Media on Demand will open a branch office in Los Angeles, offering its brand of encryption technology…