Vowing to "take the project to the people," Orion Home Video announced an unprecedented all-out promotional campaign Thursday for the video distrib of the beleaguered, lawsuit-prone "Boxing Helena."
MCA/Universal Home Video joins the growing list of studios adopting longer pay-per-view windows on homevideo releases. The studio will test a 60-day hold-back on two upcoming titles.
BBC Lionheart, the British pubcaster's New York-based subsid, has signed an unusual deal with the Reader's Digest Assn. to co-produce "coffee table" nature videos for the U.S. and international…
Capital Cities/ABC Home Video has created Signet Video, an imprint that will concentrate on theatrical and direct-to-video product. The move is designed to avoid consumer and trade confusion over…
Paramount Home Video will give its key retailers the opportunity to buy four homevideos at the same price for which the tapes are being offered to consumers in a cross-promotion with McDonald's.
Orion Home Video has entered into an agreement with the Phoenix Communications Group to distribute the latter's lucrative Major League Baseball homevideo product. The deal signals Orion's immediate…
In an effort to capitalize on the critical acclaim for New Line's film "Menace II Society," New Line Home Video will put in place an extensive marketing push to support the film's homevid release.
Columbia TriStar Home Video and Sony Imagesoft will join forces by simultaneously releasing video and interactive versions of Columbia Pictures' "Last Action Hero," marking the first time a homevid…
Fil a Film, one of France's leading indie video distribution companies, has declared bankruptcy.
The arrival of emerging technologies such as multichannel superhighways and movies-on-demand will not stunt the growth of special-interest video, and the involvement of the major studios ensures the…
Retailing giant Blockbuster has joined the growing list of companies supporting A Penny for AIDS, the fundraising drive developed by the Video Industry AIDS Action Committee.