Computer animation has added visual flair and dimension to made-for-TV kids shows without addressing age-old issues about story quality and the genre's transparent push to sell toys. In that regard…
Warner Bros. has lined up its first partners for "Man of Steel" and "The Hobbit" films before heading to Las Vegas for next week's Licensing Expo.
As a blitz of merchandise hits store shelves for "The Dark Knight Rises," Warner Bros. is turning to a campier source for a new Caped Crusader product: the 1960s "Batman" TV series.
"Tron: Legacy" grossed $400 million worldwide in 2010 and launched a successful line of consumer products as well as a theme park attraction at California Adventure. Now Disney hopes the latest…
With popular toys from the 1980s like Transformers, ThunderCats and the Smurfs getting reboots as entertainment projects, American Greetings is looking to relaunch its Care Bears.
With its PG-13 rating, "The Dark Knight Rises" isn't a kids' movie. But Warner Bros. is sending up the bat signal that it's ready to sell a lot of Batman-related toys.
Classic brands get contemporary rebirth on hungry nets
To Snarf or not to Snarf was the unusual question facing exec producer Sam Register and the creative team at Warner Bros. Animation as they were developing an updated version of the 1980s hit cartoon…
Films may have hogged the spotlight at Comic-Con Intl. over the years, but TV shows now far outnumber movies at the fanboy fest.
French pubcaster France Televisions has acquired a package of new Warner Bros. Animation skeins to boost a France 4 slot targeting teens and young adults.