Less than a year ago, the CW launched the in-house CW Digital Studio, emphasizing the net's focus on younger, online auds and Web content. After rolling out short-form comedy "Stupid Hype" and micro…
The CW Television Network
Networks that rely on 18-34 year-old viewers are being shortchanged by Nielsen. So said CW president Mark Pedowitz at the net's Television Critics Assn. panel Sunday in Pasadena.
The CW will accelerate the availability of its primetime programming on its website, shortening what had been a three-day delay to just eight hours starting Thursday.
Who's who in the music departments at the studios and networks
Eva Longoria could be plenty busy after "Desperate Housewives" wraps, having sold a pair of scripts to ABC and the CW through her shingle, UnbeliEVA-ble Entertainment.
Execs motivated by the sound of music
The CW is looking to adapt "Raven," a half-demon also known as Rachel Roth, into a series. Diego Gutierrez, who most recently served as co-exec VP on "V," is writing and will exec produce.
Perhaps the very first made-for-vid prequel to a spinoff from a sequel to a remake, "The Scorpion King 2: Rise of a Warrior" suggests a CW television network version of a swords-and-sorcery saga.
And then there were five. CBS Corp., Warner Bros. Entertainment and Tribune Co. surprised the TV biz Tuesday by shuttering two struggling outlets -- the WB and UPN -- and merging the two into a new…