TV marketing execs are devising dozens of ideas to introduce new series and convince the public not only to sample them but to stick around.
The CW Television Network
After weeks of haggling and mud-slinging, CBS and Time Warner Cable remained deadlocked over retransmission fees – resulting in blackouts Friday afternoon of CBS stations in New York, L.A., Dallas…
After the rebooted version of “Whose Line Is It Anyway?” secured solid ratings for the net, the CW has invested in a second season of the improv comedy show, ordering 24 new halfhour episodes. "It's…
The CW has begun to write business as part of the annual "upfront" ad-sales session, as advertisers continue to show initial favor to those TV networks willing to seek moderate price increases. The…
Longtime TV exec Garth Ancier is going retro with a new cable networks venture, and he's brought industry veterans Diane Robina, Alan Goodman and Michael Ross along for the trip.
LIN Television is looking to extract more coin from Time Warner Cable, telling viewers its local broadcast stations in 14 markets will be pulled from TWC and Bright House Networks if the companies…
[REFRESH FOR LATEST] 11:46am: The CW runs a tight ship and wraps the presentation by 11:45. Happy Upfront Week, everyone! 11:36am: Trailer for “Star Crossed” drew some laughs in the crowd — only…
CBS' ambitious series "Under the Dome" is leading the charge among the broadcasters to recapture viewers and advertising dollars that have fled to cable during the summer months.
Plans have shifted to launch the WWE Network this fall as a premium pay-TV outlet, akin to the NFL Network.
Less than a year ago, the CW launched the in-house CW Digital Studio, emphasizing the net's focus on younger, online auds and Web content. After rolling out short-form comedy "Stupid Hype" and micro…
Domestic Film WEEKEND OF
PROVIDED BY: Box Office
Frozen1Weekend: $31.6M Disney
Out of the Furnace
Out of the Furnace3Weekend: $5.3M Relativity Media