A leading entertainment research firm is trying to upend the way that consumers are tracked, reached and marketed to by emphasizing people’s political beliefs, values and spending habits instead of…
Four-year-old movie researcher Screen Engine is expanding into TV research by acquiring ASI Entertainment for an undisclosed price. Screen Engine will continue to focus primarily on film-related…
As box office tracking is criticized for its gross unreliability lately, Rentrak and Screen Engine, a leading industry measurement firm, unveiled Wednesday a new joint syndicated service called…
Many in the film industry believe that current tracking systems, which have been loudly criticized this summer for considerable inaccuracies in predicting opening weekend box office, are in dire need…
This aggressively terrible horror quickie is conclusive proof that the found-footage horror cycle has finally reached its low ebb.
This generally uninspired mashup of "Ghostbusters" and "Men in Black" benefits from a hilariously free-associative performance by Jeff Bridges.
Vince Vaughn and Owen Wilson reteam for a comedy that's exceedingly affable and good-natured, if also undeniably long in the tooth.
NBC is sneaking another scripted series onto its summer slate with the pickup of drama “Siberia” from Sierra/Engine Television and Michael Ohoven's Infinity Films. Drama series revolves around…
The current story of Indian cinema is that of unprecedented growth and rapid change. In 2011, consulting firm KPMG predicted a 7% growth rate in India's domestic theatrical sector for 2012. Instead…
Faithful fans and passersby alike should be more than pleased by this superior piece of classical action craftsmanship.