In a move that should help the anticipated 3D screen crunch over the holidays, Cinemark has pacted to install 1,500 additional RealD 3D in its theaters.
Despite a downturn in 3D's effect on ticket sales, California-based 3D equipment maker RealD reported a boost in earnings during the fourth quarter.
In the world of 3D exhibition, the companies that make the glasses and add-ons systems used by theaters to screen films in 3D are knocking heads over screens in this country and worldwide.
Regal Entertainment Group will add 1,500 3D screens to its cinema circuit and has pacted with RealD to provide the projection systems for those screens.
LAS VEGAS -- Consumers may soon be able to toss those pricey 3D glasses aside. Or just not buy them in the first place to watch their 3D TVs at home.
Sony's consumer electronics division announced today it has licensed RealD's stereoscopic 3D (S3D) system for its consumer electronics, notably its Bravia line of HDTV sets.