Jennifer Lopez is hitting the small screen in a big way.
Q’Viva! The Chosen
The race is on to capture the U.S. Hispanic market, with mainstream networks and their Hispanic counterparts battling for primacy.
MundoFox, the new Spanish-lingo network from Fox Intl. Channels and Colombian broadcaster RCN, set to debut in the fall, has secured affiliates in 40% of U.S. Hispanic households.
The broadcast networks are doing a fairly good job of delivering ratings for the low-rated weekend hours with unscripted and news programs -- but not all of them work.
Fox will air unscripted series "Q'Viva! The Chosen" in primetime beginning Saturdays next month, completing the U.S. piece of Endemol's massive global distribution strategy.
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If 2011 has simply marked Jennifer Lopez's return to the top of the pop charts, that would have been a significant achievement alone, but the superstar's resurgence tapped into every area of…
Jamie King may be the only person in the world eager to call his new talent competition series "the anti-'American Idol.' "
Jennifer Lopez and Marc Anthony have reeled in Facebook and YouTube in their search for Latino talent for their new performing arts competish, "Q'Viva! The Chosen."
More “Q’Viva! The Chosen” on Variety.com
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