Marianne Gambelli spent years trying to sell ads on NBC to sundry advertisers. Now she has moved to the other side of the haggling table. Independent ad-buying shop Horizon Media said it had hired…
The robust B.O. business that has characterized 2013 thus far appears to be losing energy as Paramount-MGM's "Hansel and Gretel: Witch Hunters" is expected to slay the domestic B.O. this frame with…
CBS has begun booking upfront sales with solid rate hikes, but the network is still shy of the overall 18% year-over-year CPM hikes Eye execs initially sought.
Now it's official: The task of rebuilding NBC has been handed to two TV biz vets from outside the Peacock fold, Bob Greenblatt and Ted Harbert.
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