Warner Bros. has lined up its first partners for "Man of Steel" and "The Hobbit" films before heading to Las Vegas for next week's Licensing Expo.
As a blitz of merchandise hits store shelves for "The Dark Knight Rises," Warner Bros. is turning to a campier source for a new Caped Crusader product: the 1960s "Batman" TV series.
Warner Bros. and comicbook publisher Bluewater Prods. have reached agreement over the rights to the title of the studio's upcoming "Wrath of the Titans" film.
When Robert Marick took the reins of 20th Century Fox TV's licensing and merchandising division, last October, "Avatar" had yet to become Hollywood's highest-grossing pic and "Glee" was starting to…
More “Licensing Expo” on Variety.com
Domestic Film DAILY
PROVIDED BY: Box Office
300: Rise of an Empire
300: Rise of an Empire1Daily:$3.9M Cumulative:$48.9M Warner Brothers -66.23%
Mr. Peabody & Sherman
Mr. Peabody & Sherman2Daily:$2.2M Cumulative:$34.4M Fox / DreamWorks Animation -77.26%
Non-Stop3Daily:$1.3M Cumulative:$53.9M Universal Pictures -67.83%