A leading entertainment research firm is trying to upend the way that consumers are tracked, reached and marketed to by emphasizing people’s political beliefs, values and spending habits instead of…
Many in the film industry believe that current tracking systems, which have been loudly criticized this summer for considerable inaccuracies in predicting opening weekend box office, are in dire need…
Josh Duhamel and Dan Fogler have found themselves on several regrettable road trips, but nothing that compares to the road trip from hell their characters must endure in "Scenic Route." The actors…
Austin — As "The Incredible Burt Wonderstone" opens South by Southwest Friday with a comic flourish, hundreds of bizzers — including the fest's largest-ever buyer contingent — begin the real SXSW…
Entertainment executive, film producer and marketing innovator Joseph "Joe" Farrell died Wednesday, Dec. 7, in Los Angeles of natural causes. He was 76.
Brothers Kevin Goetz and Michael Goetz have been tapped to direct the indie drama "Scenic Route," written by "The Beaver" scribe Kyle Killen.
OTX, a major provider of movie market research to studios, is seeking to restrict the operations of former division president's rival company, launched almost immediately after he left the company…
More and more, Hollywood studios must look to overseas markets to make money.
ICM has tapped Kevin Crotty and Chris von Goetz to head up TV lit for the tenpercentery. As co-heads of the department, Crotty and von Goetz will play a key role in coordinating ICM's roster of…
Former Propaganda Management topper Pat Dollard has joined Catch 23 Entertainment as executive vice president. Joining him as C23 managers are two members of his Propaganda team, David Flynn and…