Meet the face of the Eye as the heat behind “upfront sales” talks starts to rise. Of all the people currently supervising ad sales at the broadcast networks, Jo Ann Ross has the longest tenure in the…
Jo Ann Ross
CBS said its ad-sales team would work more closely with that of The CW, the network in which parent CBS Corp. has a 50% stake, just as the 2014 “upfront” market is set to get underway. The two…
The mysterious transparent bubble that envelops the small town of Chester's Mill on CBS' popular summer drama "Under the Dome" is said to be "invisible, indestructible and completely inescapable" by…
CBS was so eager to start boasting about being No. 1, its upfront presentation began promptly at 4:01 p.m. ET, which is virtually unheard of. Advertisers straggling in late might have even missed the…
[REFRESH FOR LATEST] 5:36pm: Tassler offering the CBS schedule, touting the Thursday night 2-hour comedy block, but folks are hitting the stairs. Time for the party! 5:26pm: Cutdown for Robin…
ABC’ opened the floodgates on Friday evening, ordering seven new dramas and five comedies for the 2013-14 season. Alphabet’s new dramas are: Joss Whedon’s “Marvel’s Agents of SHIELD,” “Lucky 7,”…
The funny thing about "Upfront Week" is that, usually, very little "upfronting" actually takes place.
NBCUniversal prexy of ad sales Linda Yaccarino's success this upfront is critical to NBCU parent Comcast, which needs her to move approximately $9 billion worth of ad inventory to drive growth.
CBS is moving "Two and a Half Men" to Thursday in the fall, an unexpected shift in a schedule that will be introduced to advertisers at the network's upfront Wednesday along with four new series.
Former Lifetime and NBC programming exec JoAnn Alfano has been tapped prexy of television for Brillstein Entertainment Partners.