TV marketing execs are devising dozens of ideas to introduce new series and convince the public not only to sample them but to stick around.
Looking to rebound after falling to fourth place last season, ABC is rolling out seven new shows this fall, including a quartet that might be called Extreme Makeover: Tuesday Edition.
OWN’s most popular series to date, “The Haves and the Have Nots,” wrapped its first season with a record audience Tuesday night. Nielsen estimates than an average crowd of 2.6 million watched the…
Commercial Off Broadway productions are falling into place for theater-district runs this fall, with Dr. Ruth bio "Becoming Dr. Ruth" locked in for a run at the Westside Theater and downtown…
PBS has released the first trailer for “Downton Abbey’s” upcoming fourth season. The Emmy-winning drama returns Jan. 5 in the U.S. The 2014 premiere date of "Downton Abbey" is typical for the…
Fox, coming off a rough season, is returning to its roots this fall by making a more overt attempt at attracting men.
The Mark Taper Forum at L.A.'s Center Theater Group has lined up its 2014 season with a couple of world preems that legiters in Gotham and beyond will likely keep an eye on. Among the titles on the…
As the annual Oscar campaign comes to resemble a presidential race more by the year, the fall festival calendar starts to resemble a long political primary, with its own Carvilles, Plouffes, and…
You may find more promos for new fall TV shows online these days than you will on your TV set.
Regardless of who ends up owning Hulu, the Internet TV company's viewers will be seeing less of Zooey Deschanel in Fox's "New Girl" — and most likely a lot less of the most popular primetime…
The next TV season is weeks away, but advertisers have already crowned a few winners. A Variety survey of commercial-ratings projections culled from four top ad-buying firms shows marketers expect…