The abundance of pre-parties, show-watching parties and after-parties is enough to easily fill up anyone's social calendar.
Sony is bringing live video events to PlayStation 3 users through a special-purpose app starting with a live stream of WWE’s SummerSlam pay-per-view event on Sunday, Aug. 18. The game console’s Live…
The Cimarron Group, best known for creating campaigns for film studios, is expanding into the live events biz, with the company tapped to oversee the marketing efforts for Marvel’s upcoming “Marvel…
An executive best known for his years in the trenches at various magazines has joined with investor Ron Burkle to reinvent himself as a guide to the often heady business of weaving advertisers into…
More “Entertainment Events” on Variety.com