The theory that growing DVR usage is to blame for the mysterious ratings malaise gripping primetime got some new credence from a Nomura Equity Research analysis issued Thursday.
Dish Network is counting on a couple of kangaroos to kick off a new era for its business.
DVRs aren't just about skipping commercials anymore. They're about providing a digital entertainment connection.
Domestic Film DAILY
PROVIDED BY: Box Office
Guardians of the Galaxy
Guardians of the Galaxy1Daily:$5.8M Cumulative:$281.2M Disney -16.98%
Teenage Mutant Ninja Turtles
Teenage Mutant Ninja Turtles2Daily:$3.7M Cumulative:$166.3M Paramount Pictures -21.00%
If I Stay
If I Stay3Daily:$2.5M Cumulative:$32.3M Warner Brothers / New Line -25.19%
TW Cable VP Fred Dressler predicted that it would be more than a decade before digital video recorders become so "ubiquitous" that advertisers would cut back on TV spending.