TV Tokyo has picked up broadcast rights to "Monsuno," an original animated series targeting boys, which toymaker Jakks Pacific is producing with the U.S. arm of Japanese ad giant Dentsu and…
Japanese advertising agency Dentsu and Hayakawa Publishing Corp. have entered into a live-action feature rights deal for Japanese sci-fi novels that have attracted the interest of "Transformers"…
Merchandise tied to movies like "Star Wars," "Toy Story 3," "Iron Man 2," "Harry Potter" and "Twilight" are expected to dominate Toy Fair when it kicks off in Gotham on Sunday.
Japanese advertising giant Dentsu and trading house Mitsubishi Corp. are pacting to finance, produce, market and manage rights for Japanese animation.
Dentsu, Japan's largest advertising agency, has taken a capital stake in studio Toho as part of deal between the two media powerhouses to partner in a range of areas, including film production.
Japanese advertising giant Dentsu Inc. has partnered with Norm Marshall and Associates to represent its many clients for product placements and other branding projects involving TV and film.
Despite Japan's prolonged economic doldrums, the advertising market broke a three-year losing streak with a 7.2% gain in 2000 and posted record expenditures of 6.11 trillion yen ($53.6 billion)…
Media giants Time Warner and Dentsu will be the main backers of a £ 6 million to 8 million ($11.5 million to $15.2 million) fund that will invest in London-based tv production companies. Fund, to be…