Product positioning evolves into an indispensible art.
Product placement peeps battle oversaturation.
Warner Bros. wasn't the only one celebrating the success of "The Dark Knight." So was Daphne Briggs. As partner and managing director at Propaganda Global Entertainment Marketing, whose clients…
More “Daphne Briggs” on Variety.com
Domestic Film DAILY
PROVIDED BY: Box Office
300: Rise of an Empire
300: Rise of an Empire1Daily:$3.1M Cumulative:$56.2M Warner Brothers -26.61%
Mr. Peabody & Sherman
Mr. Peabody & Sherman2Daily:$2.4M Cumulative:$39.6M Fox / DreamWorks Animation -15.75%
Non-Stop3Daily:$1.3M Cumulative:$56.9M Universal Pictures -21.36%