Product positioning evolves into an indispensible art.
Product placement peeps battle oversaturation.
Warner Bros. wasn't the only one celebrating the success of "The Dark Knight." So was Daphne Briggs. As partner and managing director at Propaganda Global Entertainment Marketing, whose clients…
More “Daphne Briggs” on Variety.com
Domestic Film DAILY
PROVIDED BY: Box Office
The Maze Runner
The Maze Runner1Daily:$7.8M Cumulative:$32.5M Fox -42.23%
A Walk Among the Tombstones
A Walk Among the Tombstones2Daily:$2.9M Cumulative:$12.8M Universal Pictures -42.27%
This Is Where I Leave You
This Is Where I Leave You3Daily:$2.7M Cumulative:$11.6M Warner Brothers -44.36%