"When I first heard that this was being done, I wasn't excited, I was frightened," said George Feltenstein, senior VP of theatrical catalog marketing for Warner Bros. Digital Distribution, says of…
On the eve of the CineEurope exhibitors' conference in Barcelona, a report published by research org Screen Digest has revealed that the conversion of theaters to digital projection across the world…
With Disney/Marvel's Iron Man clanking to a cool billion worldwide and Paramount's Star Trek Into Darkness on a similar course, one thing has been notably absent: Complaints about 3D conversion.
Osio Cinemas, a local art theater in Monterey, Calif., has hopped aboard the digital bandwagon, with the location's digital conversion marked by a grand opening ceremony set for Oct. 26.
Digital aggregate Cinedigm has partnered with the National Assn. of Theater Owners and the org's Cinema Buying Group to convert more than 3,000 independent CGB screens to digital.
So far, 3D movies have been all about the box office, with premium ticket prices upping the ante. Giant robots, comicbook superheroes and ancient warriors have exploded across digital screens in…
3D or not 3D?
In the run-up to the June 28 bow of "Transformers: Dark of the Moon," Paramount and Michael Bay made it a selling point to tout that the pic was "shot in 3D."
Auds have learned to be wary of movies converted to 3D, as some pics have failed to deliver the premium experience paid for.
More “Conversion” on Variety.com
Domestic Film WEEKEND OF
PROVIDED BY: Box Office
300: Rise of an Empire
300: Rise of an Empire1Weekend:$45.1M
Mr. Peabody & Sherman
Mr. Peabody & Sherman2Weekend:$32.5M
Non-Stop3Weekend:$15.4M Universal Pictures