Movie theater admissions were up in 2012, but the long-term trend remains down. Even so, says Moody's Investors Service, exhibitors are getting more money from each patron. And, says the credit…
TORONTO -- Canadian exhibitor Cineplex Entertainment is rolling out the second wave of its TimePlay gaming application as it finds news ways to generate revenue by marrying smartphones with bigscreen…
Quentin Tarantino fans will get a gift this holiday season when "Reservoir Dogs" and "Pulp Fiction" return to theaters for one night only this December.
Some theater owners thinking the unthinkable
In-theater advertising firm Screenvision has inked a two-pronged deal with digital cinema provider Cinedigm, acquiring the latter company's cinema advertising division, UniqueScreen Media, as well as…
Advertisers are moving more of their marketing dollars to the megaplex.
Movie won the top docu kudo at the 2009 Tribeca Film Festival.
Australia's oldest loop is also one of its best-known cinema brands. With 353 screens over 38 sites, and another eight sites in New Zealand and a 23% market share, Hoyts is a stayer of the suburban…
Internet advertising has become a bigger biz than cinema advertising in the U.K.
More “Cinema Advertising” on Variety.com
Domestic Film WEEKEND OF
PROVIDED BY: Box Office
Frozen1Weekend: $31.6M Disney
Out of the Furnace
Out of the Furnace3Weekend: $5.3M Relativity Media