Advertisements make the Super Bowl what it is every year. Yet in 2015, one ad made it seem as if it were taking the Super Bowl off the air just minutes before the big event got under way. In an…
The “Transformers” franchise has become just as much about the cars as they are about the shape-shifting robots. And no one has benefitted more from the exposure of their vehicles in the films than…
The car commercial used to be a pretty predictable affair: a shiny new sedan driving through a downtown Los Angeles tunnel or across Big Sur's Bixby Bridge, unencumbered by traffic, or a celebrity…
General Motors has turned to Marvel’s star-spangled superhero Captain America to help promote the launch of Chevrolet’s line up of vehicles, including the newest version of its Corvette Stingray. The…
General Motors has tested a smashing new advertising technique on ABC: allowing one of its vehicles to be depicted in a serious crash. In the first episode of this season's run of country-music drama…
The Spark may be one of the smallest vehicles on the road, but Chevrolet has found that a large screen inside is making the car a very big seller.