The theory that growing DVR usage is to blame for the mysterious ratings malaise gripping primetime got some new credence from a Nomura Equity Research analysis issued Thursday.
The CW will accelerate the availability of its primetime programming on its website, shortening what had been a three-day delay to just eight hours starting Thursday.
Nielsen's Extended Screen research initiative, which aims to combine measurement of TV viewing with that done online, is off to a rough start.
The major broadcast and cable nets should take a big step forward in monetizing Internet viewing of full-length programs this fall.
MGM and the Farrelly brothers are closing in on their cast for "The Three Stooges."
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