The theory that growing DVR usage is to blame for the mysterious ratings malaise gripping primetime got some new credence from a Nomura Equity Research analysis issued Thursday.
The CW will accelerate the availability of its primetime programming on its website, shortening what had been a three-day delay to just eight hours starting Thursday.
Nielsen's Extended Screen research initiative, which aims to combine measurement of TV viewing with that done online, is off to a rough start.
More “C3″ on Variety.com
Domestic Film DAILY
PROVIDED BY: Box Office
Lucy1Daily:$5.0M Cumulative:$48.9M Universal Pictures -57.86%
Hercules2Daily:$3.3M Cumulative:$33.1M Paramount Pictures -60.81%
Dawn of The Planet of The Apes
Dawn of The Planet of The Apes3Daily:$2.2M Cumulative:$174.7M Fox -58.37%