Well played, Beats. With every major sports event that comes along, Nike’s usually the one that comes out with an aspirational sports ad that’s meant to serve as a rousing anthem to bring the world…
Beats by Dr. Dre
Apple could be close to making the biggest acquisition in the company’s history, offering $3.2 billion to purchase headphone maker Beats Electronics, which recently launched a streaming music…
With mobile devices in everyone's pocket, headphone sales are hot, especially with manufacturers like Beats by Dr. Dre reinventing their look with brighter colors and bolder designs encasing improved…
Music exec Jimmy Iovine and rap titan Dr. Dre are donating $70 million to the University of Southern California to endow a new arts, technology and business academy. The gift will establish the USC…
Given the "any revenue is good revenue" mantra adapted by the music biz in the wake of the digital revolution, across-the-board destigmatization of commercial sponsorship is not only the norm, it's…
Beats Electronics, the parent of the Beats by Dr. Dre line of headphone and other hardware, will launch its own music streaming service this year.
Before every race, as he's making his way to the starting blocks, Olympic swimmer Michael Phelps blasts Afrojack and Steve Aoki's "No Beef."
Will.i.am talked of developing a headphone business, a few stars promoted a new indie movie, "Knife Fight," and the rapper Common was presented with an award for new gold record certifications.
Last week, Kiss co-founder and frontman Paul Stanley was busy preparing for an upcoming co-headlining tour with Motley Crue, just after putting the final touches on the group's studio record…
Pic delivers a freestyle overview of hip-hop that's heavy on rap-celeb interviews and aggravatingly light on context of any sort.
Lady Gaga and Polaroid made a paparazzi-worthy splash by announcing a creative partnership during last year's Consumer Electronics Show.